N S E W
The expedition tool for teams

Your team. One mission.
On the map.

Alignment. Arrival. Velocity. — The expedition tool for teams that ship.

See how it works
alignment
Zoom out. See one clear goal. Everyone on the same bearing.
arrival
Know exactly where you are on the map and when you'll get there.
velocity
Forward momentum, measured and visible. Ship with confidence.
The map is the instrument Alignment first ETA from real data Forward velocity No soup of dashboards Built for expedition teams Nordic infrastructure One mission. One map. The map is the instrument Alignment first ETA from real data Forward velocity No soup of dashboards Built for expedition teams Nordic infrastructure One mission. One map.

The instrument

The map is the first screen.

Not a dashboard. Not a list of KPIs. A single instrument that shows direction, distance, ETA, and velocity — updated from real data, every day.

Expedition route

START DEST

ETA

Jun 2, 2029

▲ 12 days ahead

Forward Velocity

4.2 / week

↑ trending up

Progress

Day 267 / 1153

The product

Three things. Nothing else.

Every feature in Fram exists to serve alignment, arrival, or velocity. If it doesn't, it's not in the product.

Alignment

One mission. One map. Everyone on the team sees the same north star — no interpretation, no spin, no version control on strategy.

What it replaces

Strategy decks, OKR spreadsheets, all-hands slides

Arrival

ETA built from real expedition data and integrations — Mixpanel, GitHub, Stripe, Garmin. Not a gut feeling. Not a Gantt chart. A forecast.

What it replaces

Project timelines, roadmap decks, sprint planning

Velocity

Forward velocity — the single number that tells you if you're moving fast enough. Calculated from what your team actually ships, not from estimates.

What it replaces

Velocity charts, burn-down graphs, weekly check-ins

Data sources

ETA from real signals.

Fram connects to the tools your team already uses. The map updates automatically — no manual input, no weekly ritual.

📊

Mixpanel

Product analytics

⚙️

GitHub

Code velocity

💳

Stripe

Revenue signals

🧭

Garmin

Physical metrics

💬

Slack

Team activity

◻️

Linear

Issue tracking

📝

Notion

Knowledge base

+

More

Coming soon

Built on real expedition data from Antarctica, Greenland, and the original Fram voyage.

Your team. One map.
One mission.

Not a soup of dashboards — a single instrument that shows your team’s direction, distance, and ETA. Alignment and velocity, visible to everyone.

Built in Norway · For teams on a mission